Style has no age
One of my first CI projects, Not Going Quietly wanted a timeless, clean and modern aesthetic that cross generations of women would identify with.
They needed a logo, brand identity and flexible marketing aesthetic that could deal with the changing demands of print and digital campaigns.
I went with a neutral and classic palette of light gold, white and dark grey for that timeless appeal. Bringing in a flowing script font as an accent kept the brand warm and contemporary without losing its timeless appeal.
Spring/Summer 2021
