Who says no to flowers?
Flora is a conceptual brand I was inspired to create one rainy afternoon while researching colour palettes. I'm attracted to using bold, striking colours and contrasting these with romantic, moody imagery. The rose-red with navy blue, besides looking great, evoked in me that age-old rhyme 'Roses are red, violets are blue...', and so Flora crept onto the page.
Minimalist, delicate but with a contemporary edge, Flora is a florist for those who say it all through the language of flowers. These aren't your granny's carnations or bog-standard tulips at Spring - these wild creations are for the tormented hipster Romeos and the passionate alternative Catherines of modern-day London.